Does It Even Matter

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Does It Even Matter® #doesitevenmatter @doesitevenmatter

http://doesitevenmatter.com/

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Cafe Con Leche or Cafe Negro???
All Grey Everything...
Takin No Shorts... Available Exclusively @apptonlyshowroom
New DIEM Sport Collection Available @apptonlyshowroom | Miami Fl.
New Goods Available Online Now. www.doesitevenmatter.com
Don’t Front... 📷: @nicnich
Super Clean Classic Feel. The 90’s Was So Bold & Truthful. In Retrospect We Were Going Through Some Serious Turmoil But Seemed To Find A Way To Make Some of The Best Music, Best Movies, Flyest Styles, Best Lingo, Of Our Times. These Sneakers Are Just One Of The Many Artifacts Our Brand Has Produced as Our Contribution To The Culture. #filamindblower #fila #diem #doesitevenmatter #alumni #alumniofny #1990s #1990sfashion #nyc #brooklyn #hiphop #streetstyle #nycstreetstyle #culture #streetculture #sport #streetsport
Created in collaboration with ALUMNI, our FILA Mindblower is inspired by New York City in 1995. "'95 was live" is written throughout the laces, as an homage to Doo Wop's legendary mixtape '95 Live, which featured some of the city's most notable rap artists. The beige and red hits were taken from colors of basketball courts in the popular video game NBA Live 95. While the overall colorway was a nod to the Jay-Z-boasted Lexus GS300 (or "Bubble Lex"), known for its white and gray trims. 
Both Alumni and DIEM have deep ties to New York City’s sneaker and hip-hop cultures. It was important for us to create a product with remnants of the past, but still boast elements of present day.
@alumniofny x @filausa x @doesitevenmatter
Created in collaboration with ALUMNI, our FILA Mindblower is inspired by New York City in 1995. "'95 was live" is written throughout the laces, as an homage to Doo Wop's legendary mixtape '95 Live, which featured some of the city's most notable rap artists. The beige and red hits were taken from colors of basketball courts in the popular video game NBA Live 95. While the overall colorway was a nod to the Jay-Z-boasted Lexus GS300 (or "Bubble Lex"), known for its white and gray trims. 
Both Alumni and DIEM have deep ties to New York City’s sneaker and hip-hop cultures. It was important for us to create a product with remnants of the past, but still boast elements of present day.