Erin Benzakein - Floret

Erin Benzakein - Floret Follow

Farmer-Florist, writer, teacher, living and growing in WA State, USA. My first book: Floret Farm's Cut Flower Garden now available.

https://linkin.bio/floretflower

477,757 Followers  219 Follow

Share Share Share

ライザップゴルフ
And that's a wrap! #teamfloret has been working round the clock to get all of our seed orders out the door as fast as possible. 10 days and nearly 9,000 packages later, we're finally caught up! If you've been waiting for your seeds, thank you so much for your patience! #growfloret #farmerflorist #flowerfarmer
One of my favorite new additions to our seed line: Red Currant Tomatoes. The plants are a little unruly but they produce an abundance of long stems, loaded with miniature tomatoes. They are the coolest addition to bouquets and last really great in the vase. I cut whole stems, remove most of the foliage and then weave them into arrangements. Talk about a conversation starter and yes, they are edible too! You can read more about them by clicking the link in my bio. #floretseeds #growfloret
In the old days, when we were solely flower farming, the winter months were always quiet and filled with a lot of planning and dreaming up the next season. Two of my favorite things! But the past few years our winters have become the busiest season of all here on the farm, so I haven't done as much of it as I'd like. This weekend I was able to unplug from the "busy" and work on my 2018 vision board. The process is so amazing for getting really clear and really present to what you most want to create in your life. I was a little surprised by what I saw emerge from all of the snippets of magazines. Images of art studios, powerful women, European gardens and the ocean. Words like strength, clarity, power, simplifying and refining we're all over the place too. I'm excited to be stepping into a new chapter in 2018. So many wonderful things are on the horizon. Pictured here: Ornamental Grass Bunnytails 🐇🌾 #floretseeds #growfloret
After a whirlwind launch last week, the team is now busy shipping out thousands of seed orders as fast as they can. We normally pride ourselves on a 2-3 day turnaround, but the overwhelming influx has created a temporary backlog in getting the orders out the door. The entire Floret crew is working as fast as possible, and we appreciate everyone's patience while we catch up. There’s nothing more rewarding or exciting than sending so much magic and possibility out into the world. Thank you, thank you, thank you for supporting our small (but growing) family business! Pictured here: Shirley Poppy Mother of Pearl. #growfloret #floretseeds
This week has been as busy and full as a week could be, but I can't stop smiling in gratitude for all that has happened. It's always a bit scary to put something you've poured so much of your heart into, out into the world. But the response to our dahlia and seed launch on Tuesday surpassed my wildest dreams. I am blown away by the passion, enthusiasm and kindness pouring in from our customers all over the world. A huge THANK YOU to everyone who has supported our small (but growing) family farm business. You guys are incredible! Pictured here: Dahlia 'Polka'. #growfloret #floretseeds #floretbulbs #farmerflorist #flowerfarmer
Today was amazing. Not only was it our biggest launch to date, but the best part was that our website didn't break! If you've been following along for more than a year then you probably remember how we crumbled our website server (despite massive upgrades and multiple tech teams working on it for weeks) three separate times from traffic, trying to make our products available last year. Our team still has nightmares (literally) about the flooded inboxes, thousands of upset emails and the weeks of clean up that resulted from it all. This time last year I was on the verge of giving up. Thank goodness we finally found Arianne and her incredible team at @aeolidia to help build us an e-commerce website that was both beautiful and strong enough to handle all of our excited customers. Pictured here: Zinnia 'Queen Lime Blush'- seeds available by clicking the link in my profile. #floretseeds #growfloret
Today is the day we've all been waiting for! The Floret Shop is now open and stocked with all of our favorite seeds and dahlias. There are so many new treasures to be found (link in my profile) **Please note that we are unable to ship dahlias outside of the United States.** Floret Seeds can be shipped to Canada, all countries in the European Union, the United Kingdom, Switzerland and Iceland. Australia has a 50 packet limit. Lastly, products that are listed as "Sold Out" will not be restocked in 2018. We quadrupled our dahlia tuber quantities from last year but many have already sold out. I am so sorry if you missed ones that you were hoping for! Products listed as "Coming Soon" will be available in the next few weeks. Be sure to click the "Notify Me" button on any "Coming Soon" product that you are interested in and you will receive an email when it's back in stock. Thank you so much for all of the support of our family farm. Pictured here: Dahlia 'Strawberry Ice'. #growfloret #floretseeds ⠀⠀
I've been really quiet here lately. Not intentionally. But after years of big steps and scary new ventures, I've learned that when I'm in the middle of figuring out something big, I always get really, really quiet. This has been one of those times. After so many months of hard work, we're on the final stretch of two major projects. Tomorrow our full line of seeds and dahlias go on sale (7am PST), and the week after, our online course begins. I am really excited and really nervous to share them both with the world, but I can't think of a better way to ring in the New Year than with flowers and new beginnings. I hope that your 2018 is off to a great start so far. Pictured here: Dahlia 'Castle Drive'. #growfloret #floretseeds #floretbulbs #farmerflorist #flowerfarmer
This past year, hands down, has been the most full, and the most intense of any since starting Floret almost a decade ago. I am pretty used to having a full plate, but the past 12 months have really pushed the limits of what I thought I could handle. It was one of those years where you feel like you're walking on a tight rope and the only way to keep going forward is to NOT look down. So many times I felt in over my head, or too small, or too powerless, or too terrified to deal with a situation. But somehow, each big, hard, scary thing ultimately worked out (not always how I wanted) and I grew so much through the process. If I could boil down 2017, I would say it was a year of growing up for me. Of growing into a stronger, wiser, more courageous and mature version of myself. And in turn the little business that started as a hobby in my backyard grew up too. This year, with the help of my family and #teamfloret we realized so many long held dreams and accomplished so many "impossible" things. I'm still trying to wrap my head around all that has happened this year. I am beyond grateful to have had so many opportunities to grow, both internally and externally this year. But I'm really looking forward to stepping into a new year, and a new chapter in 2018. #growfloret #floretbook #farmerflorist
Tomorrow the massive (and exciting!) task of inventorying all of our seed packets begins. This is one tiny corner of what needs to be counted this week. Our full seed line launches on January 2nd and we're hustling to get everything ready for the big reveal. Feeling super grateful for all of the care and effort that #teamfloret has poured into this huge project. I can promise you, each one of these packets is filled with love. #floretseeds #growfloret
This little treasure arrived from my dear friend @ninadfoster in Vermont and I can't put it down. Nina creates miniature works of art from the treasures that she collects in nature. Each piece is filled with so much positive intention and magic. Her new website is finally up and you can see all of her white light wreaths if you follow the link in my bio. Enjoy! #trilliumfinch #teamfloret
We're on the homestretch! Our little shop has been crazy for weeks now and we're finally seeing light at the end of the tunnel. Only a few hundred more orders to go out tomorrow and then we're all caught up. #teamfloret
ライザップゴルフ