Socialbakers

Socialbakers Follow

The Social Marketing world, through the eyes of your favorite social analytics partner

http://linktr.ee/socialbakers

9,791 Followers  1,182 Follow

Share Share Share

What kind of story does your brand have? Not sure? It means your #socialmedia marketing lacks a key component: great #storytelling.

Jump to our blog for 5 steps to create a relatable, authentic story about your brand that will allow you to stand out from the crowd. We cover such aspects as right storytelling structure, appealing to emotions and more! Click a direct link in our profile and get all 5 tips now šŸ“² 
#smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip
The Golden Age of #chatbots is fast approaching. Let us explain why. As of 2017, Statista reported that there are 1.82B users on mobile messaging apps worldwide. That number is projected to reach 2.48B users by 2021. Meanwhile, 65% of Gen Xers and Millennials prefer chatting over both calling and emailing when it comes to customer care (Nielsen's Facebook Messaging survey). šŸ“ŒAnd if there is anything we have learned from #socialmedia marketing, it's that you need to be on the platforms your audiences are using - which in this case means messaging apps.

As users flock to messengers, marketers need to start incorporating bots into their social media strategy. šŸ¤–They can help create a better all-round experience for customers, significantly raise the quality of social customer care or become a key part of your next digital campaign.

Check our blog for the newest post on āš”ļøeverything marketers need to know about chatbots! šŸ“²Direct link is in our profile. 
#smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip
ICYMI: Weā€™ve added Instagram metrics of Impressions, Reach, Website Clicks and Profile Views into Socialbakers Suite! Click a direct link in our profile to see how you can step up your Instagram game with a right data science! šŸ“ŠšŸ”¬ #smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip
Time to test your ads skills, marketers! We have developed a brand-new #socialmedia Quiz, this time about #FacebookAds. šŸ’°No easy questions there! Take it and discover your REAL level in ads. Click a direct link in bio to start šŸ“²

#smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip
Now that the fidget spinner hype has died down, letā€™s take a look at how brands joined the conversation! We have a new blog out with data on how brands #newsjacked the newest pop sensation. Turns out, the largest volume of brands' posts were published after people were already losing interest in fidget spinners. šŸ¤“ šŸ‘‰Click a direct link in our profile to see data and read the story! 
#smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip
āœļø4 #FacebookAds copy tips from a copywriter:

1. Segment you audience and A/B test your copy to see what resonates most with each group.

2. Work closely with your graphic designer and make sure images complement your copy, not break it.

3. Keep it simple. Identify what the goal of the copy is and what you actually want your audiences to do.

4. Make your copy less about you and more about your audience. Don't be afraid to use YOU instead of OUR.

Jump to our blog by direct link in bio to read a more detailed story.
#smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip #socialmedia
Remember the times when marketers used New Followers, Likes and Comments to measure their Instagram performance? šŸ˜† We do, but these times are long gone! Scroll through this post to see advanced metrics you can use to measure your efforts on the platform. šŸ“²ā¬†ļø For example, you can now see how many people see all your posts, checked your profile, or clicked on the website. Here we used screenshots from Socialbakers Suite - you can sign up for a free trial and see all your Instagram metrics in one place (direct link's in our profile). #smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip
Thrifty marketers, we have a new free tool for you! šŸ˜ It uses #PredictiveAnalytics to calculate future performance of your #FacebookAds. You can find out how your next ad will perform before spending šŸ’°! The prediction will be based on millions of existing ads and $500,000,000 in ad spending in Socialbakers database. Click a direct link in our profile to try this tool out! 
#smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip #socialmediaads
BIG NEWS for #InstagramMarketers! The network has just announced that it's opening its Insights API, making available data on many Instagram metrics. šŸ˜ You can already see them in our Socialbakers Suite - šŸ‘‰login or sign up for a free trial to see your Profile Views, Impressions, Reach, Website Clicks! More info by direct link in our profile šŸ“²
Did you know that on average we spent 3.1 hours per day consuming content on mobile? This is more than on any other device! We have some tips on how you can optimize your #socialmedia marketing for #MobileFirst age. Click a direct link in our profile to start reading! 
#smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip
Are you watching our new #socialmedia show? Tune in for the latest episode of "Secret Data" right now! This week we bring Dark Posts to light, sharing data insights that no one else has. šŸ˜ƒ šŸ‘‰Click a direct link in our profile to start watching or swipe to the left to get a taste of a this week's episode.
You might be overpaying if you run Brand Awareness ads on Facebook!

Our new data shows that if your Relevance Score is low, targeting for Brand Awareness objective will be expensive - in fact, the most expensive of all ad types. šŸ’ø On average, brands are only able to get a Relevance Score of 3.2 for their Brand Awareness campaigns. That means that majority of marketers miss the mark. šŸ“ŒRead on in our latest blog (direct link's in bio!) #smm #socialmediamarketing #digitalmarketing #socialmediastrategy #socialmediatips 
#socialmediatrainingĀ #marketing101Ā #socialmediamanager #socialmediatip